SOCIAL MEDIA AS A CATALYST FOR WOMEN EMPOWERMENT: EXAMINING THE INFLUENCE OF DIGITAL PLATFORMS

Abstract

Social media has become a revolutionary instrument for women's empowerment, upending established hierarchies of power and providing fresh avenues for advocacy, individuality, and engagement in the economy. This essay examines how digital platforms can advance women's rights by emphasising the ways in which social media increases action, amplifies the voices of the marginalised, and makes information easier to obtain. The report also looks at the obstacles that women must overcome to fully utilise these platforms, such as the digital divide, online harassment, and algorithmic bias. This research highlights the need for inclusive digital policy to provide a safer, more equal online environment for women globally by analysing the influence of social media on women's empowerment.